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Description

Elevate your expertise with our CPD Virtual Classroom learning bundles.

Please choose from the dates below to view more details.
Event Details
Strategic Influencing CPD Learning Bundle

Strategic Influencing CPD Learning Bundle

£1,312.50 + VAT
Available
Virtual
All Locations
Business partnering & personal impact
Jan
1
Wed
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Dec
31
Wed
00:00
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00:00 GMT
Schedule Description: Strategic Influencing Learning Bundle - Shape Strategy, Drive Impact
Virtual
Virtual

Description

Strategic Influencing Learning Bundle - Shape Strategy, Drive Impact

Book here
  • Description
  • Pricing and course date options
  • FAQs
  • Bring the numbers to life with commercial insight
  • Influencing the strategic planning process
  • Measuring ROI on commercial activity
  • Full 2025 programme
  • ICAEW's terms and conditions for events
  • Disclaimer

Strategic Influencing Learning Bundle (18 hours)

Shape Strategy, Drive Impact

This comprehensive bundle equips finance professionals with the tools to influence strategic decisions, measure commercial success, and communicate financial insights effectively. It includes three targeted courses:

1. Influencing the Strategic Planning Process: Learn how leading companies leverage strategic models to gain competitive advantage while avoiding common strategic pitfalls. Develop the skills to contribute meaningfully to strategic discussions, using a toolkit to assess your organisation's current strategy and identify new opportunities. Apply a five-stage strategic planning process to create impactful plans and add value at every stage.

2. Measuring ROI on Commercial Activity: Master the art of generating business impact through ROI analysis and use these insights to influence commercial strategies. Learn to build robust ROI models informed by business drivers and big tech profitability frameworks like customer lifetime value (CLV). Strengthen your decision-making with tools such as sensitivity analysis and scenario planning, bridging the gap between strategy and commercial activities with sound financial analysis.

3. Bring the Numbers to Life with Commercial Insight: Transform financial data into actionable insights and enhance your commercial credibility. Understand what it means to be commercially aware, condense lengthy reports into concise messages, and deliver those messages using compelling storytelling techniques. Discover the five key visuals that make financial data engaging and learn to create impactful slides that bring numbers to life.

Together these courses empower finance professionals to become strategic influencers, driving organisational success through impactful planning, analysis, and communication.

Take your ability to influence strategy to the next level today.

How to book:
1. Purchase a bundle to start your journey.
2. Fill in the form provided in your booking confirmation email, selecting course dates and send to ella.hemmings@icaew.com.
3. Confirmation email with selected or alternative date suggestion to follow.

The learning bundle gives you more value while building a solid foundation of expertise.
You will save 30% compared to booking the courses individually.

Rate Price Paid Individually Learning Bundle Price
ICAEW Member £1,275 + VAT £892.50 + VAT
Non-Member £1,875 + VAT £1,312.50 + VAT

Date options:
Please choose 1 date for each course and state on your booking form in your confirmation email.
Please note your booking will not be confirmed until you have sent the form to ella.hemmings@icaew.com

Bring the numbers to life with commercial insight - 6 hours

  • 25 & 26 September 2025 (09:30 - 12:30)
  • 27 & 28 November 2025 (09:30 - 12:30)

Influencing the strategic planning process - 6 hours

  • 4 & 5 September 2025 (09:30 - 12:30)

Measuring ROI on commercial activity - 6 hours

  • 30 June & 1 July 2025 (09:30 - 12:30)
  • 6 & 7 November 2025 (09:30 - 12:30)

Can a different person attend each course in the learning bundle?

No, each learning bundle is valid for one person to attend all courses in the bundle only.

 

When will I receive confirmation and details for each course?

Once you have booked on to a learning bundle, you must complete the form found in the booking confirmation email and send this to ella.hemmings@icaew.com. The team will then book you on to the chosen courses, and you will receive a booking confirmation for each course. Materials and any other resources for the course will be sent to you shortly before the course start date.

 

Can I swap one course out for a different course not listed in the learning bundle?

No, these courses have been specifically selected to form each bundle. You can book onto different courses of interest separately. Browse our CPD planner for 2025 here.

 

Do the courses in the learning bundle count as verifiable CPD?

Yes, these courses contribute verifiable CPD, so long as you can demonstrate that the content is relevant to your role. Additional information about CPD can be found here: Your guide to CPD.

 

Are there prerequisites before booking the learning bundle?

No, these Virtual Classroom courses within the learning bundle are open to all (for further information on who the courses are aimed at, please view the ‘Who should attend?’ section on each course tab). For some courses you are encouraged to complete pre-work, but this will be sent to you once you are booked onto the course.

 

What should I do if I am no longer able to attend one of the course dates I selected?

Email ella.hemmings@icaew should you have any issues with your selected course date. Any course amendments will be communicated in writing.

Bring the numbers to life with commercial insight

Click here for course webpage.

As finance professionals we are often asked to bring numbers to life, or tell the story behind the numbers. We often have good intentions, but either don’t find the time or aren’t really sure where to start. In a World of Big Data, the gap between the data and the people that need to make decisions based on it is becoming ever larger. This redefines our role as a finance business partner, because, if we can bridge the gap, then we become highly valued. Data visualisation is a good start, but visualised data is still data. Spending more and more time making the data look good has diminishing returns, unless we turn it into information.

"Great course! a bit of an eye-opener for me. This will help me focus on what, why, how I need to get the right level of reporting. Boost my confidence :)"

Delegate feedback

Decisions though are really driven by insight, and there is not a MI or BI tool in the world that can deliver genuine insight. This course will show you how to bridge that gap between the data and the decision makers. Bring along a report you want to transform, and during the day you’ll apply the learning so you can see the results there and then.

"A very enjoyable course, it was to the point and will be easy to adapt into the work place."

Delegate feedback

You’ll learn to transform data into information, and the commercial insight that earns your seat at the table. You’ll learn powerful techniques to elevate your emails, conversations, reports and presentations to a whole new level. You’ll feel more confident delivering the key messages, and your audience will see, hear and feel the difference immediately.

Learning outcomes:

  • How to transform data into insight and build your commercial credibility.
  • What it means to ‘be commercial’ and how to demonstrate commercial awareness.
  • How to boil down long reports into simple, succinct key messages.
  • How to deliver key messages using a simple storytelling technique.
  • The five simple visuals that are perfect for making financial data to easy to understand and insightful.
  • How to use powerful slides and visuals to convey your message.
  • Learn the number one secret to bringing numbers to life.

Who should attend?

Finance professionals who want to increase the impact of their reports to support the business find commercial solutions.

Trainer

Iain Dewson
Iain is an audit-trained senior finance leader. He qualified as an ACA and took a finance career path through various industries and financial control and FP&A roles until he landed at TUI to run their global Finance Academy. He was responsible for the learning and development of over 3,500 finance colleagues in more than 42 countries, which was a radical change in direction and a real eye-opener. Spending almost six years running a global learning platform, as well as designing and delivering bespoke training programmes around the world, was a richly rewarding experience.

His finance background combined with his viewpoint of looking into finance as a senior learning and development leader has given him a unique perspective. He now concentrates on finance business partner training: building relationships, turning data into insights and bringing numbers to life.

"Ian was excellent." - Delegate feedback

 

Influencing the strategic planning process

Click here for course webpage.

Strategic planning is critical to the success of any organisation, but what makes a good strategy? And how, as finance professionals, can you contribute to the debate beyond the numbers?

This course helps you explore the lessons from the world’s most successful businesses. Learn the importance of creating customer-focused business plans, and how finance should contribute to organisational strategy.

"This is one of the very best training courses I've ever been on."

"Great practical tools - just what I needed right now."

Delegate feedback

Learning outcomes:

  • How some of the world’s leading companies leverage different strategic models to achieve competitive advantage.
  • The seven deadly sins of strategy to avoid being the next Kodak, Blackberry or Blockbuster.
  • How as finance professionals we can best contribute to strategic discussions and influence outcomes.
  • Use a strategic toolkit to assess your organisation’s current strategy, and to identify potential new sources of competitive advantage.
  • Apply a five-stage strategic planning process to create a strategic plan and appreciate how you can add value at each stage.

Who should attend?

Senior commercial finance business partners, finance leaders and directors who want to increase their impact on the strategic planning process.

Trainer

Oliver Deacon FCA
Oliver is a former Finance Director at Microsoft, an ICAEW member and a PCC Executive Coach through the ICF. He brings a refreshing and inspiring perspective to modern finance. His last team at Microsoft cut 2 days from their month end reporting work by using Power BI. He relocated back to the UK from Seattle in September 2019.

"Great to hear from someone with several years' practical experience rather than standard 'common sense' stuff." - Delegate feedback

 

Measuring ROI on commercial activity

Click here for course webpage.

Finance professionals can add real business value through influencing decisions based on commercial ROI. Has that promotion led to an incremental uplift in sales? Do your rebate structures deliver value? How has that advertising campaign performed? How are your new offerings performing in the market? What impact does your social media activity have?

This course equips you with powerful techniques to partner with commercial colleagues to get to the core of commercial ROI and influence business outcomes. If there is a need for ‘Commercial Acumen’ in your role, this is the course for you.

"Really engaging and thought provoking course with participants from a broad range of industries, helped to promote out of the box thinking and generated a lot of ideas on how to improve going forward."

Delegate feedback

Learning outcomes:

  • Generate real business impact using Return on Investment (ROI).
  • Use ROI insight to drive commercial decisions and influence commercial strategies.
  • Improve how you measure and present ROI with the latest tools and techniques used by Microsoft, Google, and Amazon.
  • Build better ROI models informed by business drivers, unit economics and risk-reward.
  • Make better decisions and recommendations considering optionalities, synergies, and externalities.
  • Adopt big tech’s latest profitability framework: customer lifetime value (CLV) and how it applies to your business.
  • Address uncertain outcomes using sensitivity analysis and scenarios planning.
  • Bridge the gap between strategy and commercial activities through robust financial analysis.
  • Think like a commercial team: how and why they work differently from finance.

Who should attend?

Appropriate for all levels of finance professionals, those who need ‘strong commercial acumen’ in the role and are looking to gain a deeper understanding of how to challenge and support commercial colleagues to generate profitable value creation.

Trainer

Oliver Deacon FCA
Oliver is a former Finance Director at Microsoft, an ICAEW member and a PCC Executive Coach through the ICF. He brings a refreshing and inspiring perspective to modern finance. His last team at Microsoft cut 2 days from their month end reporting work by using Power BI. He relocated back to the UK from Seattle in September 2019.

"Great to hear from someone with several years' practical experience rather than standard 'common sense' stuff." - Delegate feedback

 

Click here to view the full 2025 Virtual Classroom CPD Planner.

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